If all the talk about the impending apocalypse strikes you as so much hyperbole, think again. Sure sign of our collective doom has arrived: a Marcel Wanders-designed air pollution mask. The product of San Francisco startup O2Today, the Urban Air Mask takes the form of an old-school surgical mask, albeit one made of merino wool and a proprietary textile with filtration properties called Texus Fibre. The mask reportedly filters 95 percent of airborne particulates, and it comes in several snappy patterns and colors, so you can look fabulous while confronting the end of days. Wanders' website says the mask "will initially be available for $34 through select duty free stores and retailers in New Zealand, Australia, and Korea with expansion into China and South East Asia e-commerce channels within 2017."