D-I-Y Ecolabel

The True Cost ecolabel, which internalizes externalized costs such as environmental and human health effects.

This label distinguishes between easily quantifiable information (in colors) versus less measurable information like reusability.

This label measures products according to three simple categories: utility, health, and environment.

This label adds pertinent product information and an innovation credit.

The Material Health label focuses on the human health effects of materials.

This label makes a literal connection to the human environmental fingerprint.

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