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Millennial Media

Marks, Thomas Architects

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Millennial Media


  • Design Team: Tom Liebel, Aaron Zephir, Brad Zizmor, Eliane Maillot, Laura Sinn, Katina Kremelberg


  • Associated Architect: Architecture Plus Information (A+I)
  • Structural Engineer: Skarda & Associates
  • Mechanical Engineer: James Posey Associates
  • General Contractor: Cross Street Partners

Project Status


Year Completed




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Project Description


As a fast growing tech company headquartered in Baltimore, Millennial Media expanded their operations into the large floor plate of the historic American Can Company factory building. The expansion required a smart strategy for occupying the sprawling space while keeping the culture intact and employees connected. A circulation ‘avenue’ was cut across the space to better connect remote points and act as organizing circulation. A central ‘node’ was created in the townhall, which accommodated a variety of activities from casual meetings and employee dining, to company-wide presentations. To allow for the mobility embraced by the laptop-oriented company a variety of work spaces were created with varying levels of light and acoustic privacy. Off the central circulation spine ‘neighborhoods’ of open workspace were developed, broken up by bars of enclosed meetings rooms and offices. To gain additional square footage, take advantage of the ceiling heights and lift program toward the clerestory windows, mezzanines were added on top of these enclosed rooms. These lofted spaces provided break-away space for programmers, areas with whiteboard for meetings, recreation space for games, etc. Light shafts protruded through the mezzanines to bring natural light to the enclosed rooms below. 

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