Project Description
The Bacardi-Martini pied-à-terre is a colorful, vibrant space used by executives and their visitors. Casual or formal meetings can be hosted in open or enclosed areas that offer flexible seating and technology. Two terraces with stunning views of the New York Public Library and Bryant Park are also utilized for gatherings and working outdoors when weather permits. Our design concept was a simple yet substantial dichotomy: maintain the brand aesthetic and borrow from the classic library archetype. An important consideration was how to showcase the client’s impressive collection of art. Our team had to strike a balance between function, branding, and beauty.
The 4,000 sf, L shaped floor holds public and private zones along the periphery, leaving MEP and data systems at the elevator core. Upon entering, visitors step into a small, intimate lounge separated from the receptionist by a custom-made, freestanding storage and art display unit. Directly to the right, a large, telepresence conference room leads out to the east terrace. To the left are three, glass fronted executive offices and an additional office for guests. The “library” follows; an additional conference room which displays the brand’s signature bottles on floating, oak veneer shelves that frame a large piece of Cuban artwork. It is through this library that guests can retreat to the west terrace.
A textured, silk wall covering in cardinal red, the company’s signature color, is used throughout, giving the space a warm, well-appointed look. Oak millwork and furniture add to this warmth and sense of comfort. An important detail is the custom wall graphic at the elevator bank, replicated from a unique wall hanging at Bacardi’s Miami office. This same artwork was the inspiration for the custom safety banding along the glass office fronts.
The two outdoor terraces, prized real estate in NYC, were designed in collaboration with Studio Rhodeside Harwell Landscape Architecture. To buffer noise from mechanical systems, perforated metal panels were utilized, not only offering acoustic benefits, but adding to the modern aesthetic of the design. Lined with large steel planters, seasonal herbs, such as mint and agave, are cultivated and used by Bacardi.